Marketing & Operations Supervisor

Summary

Under direction, develops, implements, monitors, evaluates, and supervises the marketing and facility rentals and operations. Areas of responsibility, include, but are not limited to, marketing and public information, facility operations and rentals, and custodial services; acts as liaison to foster community partnerships; hires, trains, evaluates, and supervises staff; and performs related work as required.

Supervision Received And Exercised

Receives direction from higher-level management staff. Exercises direct supervision over assigned staff and volunteers.

Distinguishing Characteristics

The Marketing & Operations Supervisor is a direct supervisory level class responsible for developing, implementing, monitoring, evaluating, and supervising the operations, staff, and activities of marketing and facility rentals and operations. Performance requires the use of independence, initiative, and discretion. This class is distinguished from the Division Manager in that the latter is responsible for strategic planning and management of all District recreation programs.

Essential Duties And Responsibilities

Management reserves the right to add, modify, change, or rescind the work assignments of different positions and to make reasonable accommodations so that qualified employees can perform the essential functions of the job.

  • Develops, implements, monitors, evaluates, and supervises marketing and facility rentals and operations.
  • Manages and develops the activity brochure production and process.
  • Manages and prepares District-wide marketing and public information materials and social media platforms.
  • Oversees and supervises the activities of subordinate staff and volunteers; selects, assigns, trains, directs, schedules, and monitors staff duties; evaluates employee performance and initiates disciplinary actions when needed.
  • Responsible for the appropriate training of employees in assigned areas of responsibility; plans and conducts in-service training programs; monitors status of required licenses and certifications; structures the evaluation and professional development of program staff to ensure a high performing team.
  • Prepares and manages program budget and grants; projects revenue and expenditures; monitors and tracks expenditures and fees collected; monitors inventory and purchases authorized supplies and equipment.
  • Conducts research to identify programs of value and interest to the community; evaluates program effectiveness and viability; makes recommendations on new programs and services, or modifications of existing programs and services, to meet community needs.
  • Serves as District representative with external organizations; attends and/or speaks at meetings, community and professional functions, and conferences as assigned.
  • Works collaboratively with other District departments; confers regularly with other District supervisors and managers.
  • Maintains records on program activities, attendance, and other pertinent information; prepares a variety of operational and business reports, and associated correspondence.
  • Assists with District special events as needed.
  • Performs other duties as assigned.

Qualifications

Education and Experience:

  • Bachelor’s degree in marketing, business administration, recreation, hospitality management, or a related field;
  • Five years of relevant professional experience, with at least one year in a supervisory capacity.
  • Any combination of training, education, and experience that would provide the required knowledge, skills, and abilities.

Knowledge of:

  • Principles, practices, methods, and techniques of planning, developing, implementing, and evaluating marketing, facility rental, and operations management.
  • Principles and practices of supervision and leadership, including work planning, assignment review, evaluation, discipline, and training.
  • Principles and practices of graphic design.
  • Relevant laws, rules, regulations, policies, and procedures.
  • Occupational hazards and related safety precautions.
  • Principles and practices of administrative procedures, recordkeeping, budgeting, and financial management.
  • Principles and practices of grant writing and management.
  • Principles and practices of contract and procurement administration.
  • Principles and techniques for fostering effective work groups, inter-departmental relations, and community partnerships while providing high level of customer service with the public and District staff.
  • Modern office practices, methods, and computer equipment and applications related to the work.

Ability to:

  • Select, supervise, and lead staff and volunteers, including planning, organizing, training, evaluating, and coordinating the work of multiple assigned program areas and working teams.
  • Plan and develop policies and procedures.
  • Identify and analyze community needs and promote interest in programs and services.
  • Understand, interpret, and apply all relevant laws, codes, regulations, policies, and procedures.
  • Manage budget development and monitor program revenue and expenses with accurate financial records and reports.
  • Develop marketing materials and public relations programs; make presentations.
  • Speak effectively in public.
  • Independently organize work, set priorities, meet deadlines, and follow up on assignments.
  • Demonstrate strong customer service skills and establish, maintain, and foster positive and effective working relationships.
  • Use English effectively to communicate in person, over the telephone, and in writing.

Licenses and Certifications:

  • At time of appointment, California Driver’s License with a satisfactory driving record maintained throughout employment.
  • Completion of American Red Cross First Aid, CPR, and AED training within six months of hire and maintain certification throughout employment.
  • Relevant professional certifications are desirable, such as Certified Park and Recreation Professional.

Physical Demands

Must possess: mobility to work in a standard office setting and use standard office equipment, including a computer, and to operate a motor vehicle to visit various recreation and meeting sites; vision to read printed materials and a computer screen; hearing and speech to communicate in person and over the telephone. Standing in and walking between work areas is frequently required. Finger dexterity is needed to access, enter, and retrieve data using a computer keyboard, calculator, and to operate standard office equipment. Incumbents frequently bend, stoop, kneel, and reach to perform assigned duties, as well as push and pull drawers open and closed to retrieve and file information. Employees must possess the ability to lift, carry, push, and pull materials and objects up to 50 pounds or heavier weights with assistance and/or the use of proper equipment.

Environmental Elements

Incumbents work in both indoor and outdoor environments with moderate to loud noise levels. May work in controlled temperature conditions, cold and hot temperatures, or inclement weather conditions. Incumbents will interact with individuals in interpreting and enforcing rules, policies, and procedures.

Working Conditions

Incumbents may be assigned an irregular work schedule, including weekends, early mornings, evenings, and holidays.

Classification Details/History

Date Adopted: 5/10/17 Job Code: 5236L FLSA Status: Exempt Supersedes: Marketing and Operations Supervisor dated 9/27/11